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Let’s build something that lasts.

Whether you’re navigating a board governance challenge, evaluating a growth opportunity, sharpening your capital strategy, or reimagining your customer experience — Perdew Advisory Group brings the operating credibility and independent perspective to help you move forward.

We welcome inquiries from retailers, manufacturers, family-owned businesses, and boards seeking experienced, candid counsel.

A note of thanks

This photo captures one of my proudest moments before retiring from Target; the launch of a new shopping cart designed to improve guest comfort, maneuverability, and sustainability. It’s a reminder of what’s possible when great teams align around design and purpose.
 
Thank you for visiting. I look forward to connecting.
 
— Joe Perdew

Joe Perdew with Target’s next-generation shopping cart, developed under his leadership as VP of Store Design.

Photography by David, Susan, and Joe Perdew; captured in public spaces around the world.